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Monday, November 24, 2008

Listing Statistics: They Click!

by myRealPage.com on Mon, Nov, 24, 2008 04:01 PM

We have been collecting Listing Statistics for some time now and we have now released them for you to view and analyze. Our Listing Statistics sport: Listing Statistics Entry Point

Daily, Monthly, and Yearly views
Aggregated Statistics for All our Listings and for each Individual Listing
Break-down by whether your listings have been accessed through your website or others (such as searches in other websites)
Break-down by which screens your listings have been viewed: "My Listings", "Office Listings", "Reciprocity" (if applicable), "VOW" (if applicable)
Distinct Visitors by IP addresses
Break-down by what listing information has been viewed: Details, Images, Location on Map, Print View, Documents, etc.
Break-down by how many times the listings has been Inquired about, Emailed to Friend, added to Favorites, etc.
Break-down by Time of Day for Daily, by Day for Monthly, and by Month for Yearly views
Pie charts for easy visualization

Below are a couple of screenshots to give you an idea:

Comments

by Telf Maynard on Thu, Nov, 27, 2008 03:21 PM

What a fantastic feature! I think the listing statistics from November 17th are a little off, though, on an order of 100+ times...... Anyone else have this problem?

by Bill Skrypnyk on Thu, Nov, 27, 2008 07:40 PM

Telf,

We have looked at your stats through the logs and they do appear correct. Because you have configured Pre-Defined searches, these were "crawled" by search engines. Hence the number of listing detail views. So these are the impressions of all listings in your reciprocity searches.

We have started to limit the search crawlers that can actually get to the listing information to just the major ones, so this number will be smaller in the future. Meanwhile, this shows you the "accessibility" of listings through your predefined searches.

Hope this helps.

by Telf Maynard on Thu, Nov, 27, 2008 08:03 PM

Thanks Bill!

I have no idea what "Pre-Defined Searches" does -- I'll have to go read that section of the help menu -- but if it means I'm being spidered, then I'm all for it!

Thank you for such a wonderful service.

by Bill Skrypnyk on Thu, Nov, 27, 2008 08:17 PM

Telf, You have 14 Pre-Defined Searches under your Listing Options. Some examples: "Deering Island", "Dunbar - Condos", etc. Pre-Defined searches are great for capturing a search criteria through one of the available forms, and then exposing it via a menu item on your website or accessing it via a drop-down in your Reciprocity searches (which is automatically placed there). This way you can instantly show the results of your "captured" searches. In any case, the end result is yes: this promotes "spidering" of your website (often called "crawling", I guess spiders do crawl :) If you are revisiting Pre-Defined Searches, I would also welcome you to take a look at Pre-Defined Forms which are also in your Listing Options. Your Pre-Defined Forms can help you configure the forms that you will show to your Reciprocity and VOW visitors. You can "capture" the criteria you want the forms to show by default when someone goes to search for listings, in order, perhaps, to "lean" your visitors towards your geographic area of expertise or your market specialty (condos, townhouses, houses, price range, etc).

by Ray in Vancouver on Fri, Dec, 26, 2008 04:23 PM

Hey Telf, nice work using those pre defined search tools. Have you thought about using different domain names for any of those searches? Appreciate your feedback.

Listing Statistics: They Click!

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