Thursday, June 18, 2009

New Listing Details pages on MyRealPage websites

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MyRealPage has introduced new, completely overhauled Listing Details pages. The focus of this update was to transform Listing Details views into both highly functional and highly attractive pages; as well as to maximize their potential for lead generation, especially in public searches. Today's listings are often well decorated with high resolution photos and rich media, such as videos, virtual tours, and can be further enhanced with their map location and neighborhood information; so the Listing Details views needed to reflect this richness and present it in a very straightforward, accessible and attractive way. MyRealPage offers terrific tools for "enriching" your listing information, such as high-resolution photos (up to 800x800 pixels), lots of videos and virtual tours, both uploaded and embedded, Google Maps, Google Earth, Walk Score, custom listing banners, etc. Now this richness can shine through thanks to the new Listing Details templates.  In particular, the following is a brief compilation of features introduced by this update:
 
Listing Details templates
 

 

  • New crisp and highly versatile way to display listing information in a well-defined grid; such that the listing information looks great regardless of how much listing data is available for display
  • Two great templates to choose from: one with smaller photo and more information up top; and another with large photos running in a slideshow to showcase listing images. These templates can be individually selected for "My Listings", "Office Listings" and "Search" pages. This, for example, allows you to choose "Photo centric" template for your own listings if you plan to upload your own high-resolution photos; and leave the regular template for the rest. An optional gallery with Ken Burns effect is also available.
  • Animated "Lightbox"  effect for high-resolution photos. Now your visitors can view your photos in their highest resolution to give them the maximum impact. (Click on the photo thumbnails)
  •  New printable view which embeds Google Map and larger thumbnails for more functional print-outs.
  • Separate full page tabs for Photos, Videos and Virtual Tours, Google Map, Google Earth and WalkScore
  • All listing details in public searches will display all available listing field names, and will only hide field values; this is useful in regions where the amount of information permitted to display without visitor login is limited. This way every field value that is hidden provides a "Signup Now" link: another path to lead generation.
  • Easy to use imperial and metric selectors which are located now right next to measurement values.
 
We hope you wil enjoy these updates.
 
--Brought to you by MyRealPage.com

Comments

by Sean Holden on Fri, Jun, 19, 2009 10:36 AM
I am highly delighted with this and the other updates. I continue to get more than I bargined for when I switched to MRP. Well done!
by Raj Dhaliwal on Fri, Jun, 19, 2009 03:42 PM
One big drawback is the third party virtual tour link on listing details page. Once the user clicks on that link they leave your site and go to the listing agents branded virtual tour page.

How does that serve the website owner?
by Bill Skrypnyk on Fri, Jun, 19, 2009 05:57 PM
Raj,

Thanks for bringing this flaw to our attention. Even though these virtual tour links are part of the listing info as it comes from the Real Estate board, you have a good point regarding the adverse effects this has on keeping the visitor on your website.

We have now rectified this issue.
by Norm Fisher on Sat, Jun, 20, 2009 07:48 PM
Bill,

I have to agree with Sean. The new listing templates are outstanding. What a great upgrade. Nice job MRP!
by Raj Dhaliwal on Tue, Jun, 23, 2009 07:41 PM
Great job guys. The "flaw" was fixed within hours. I am impressed.

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