15 Tools That Should Be in Every Real Estate Agent’s Toolbox (Online and Offline)
Like any other profession, real estate has tools of the trade. But unlike, let’s say, a carpenter with hammers, saws and drills,...
Real Estate Marketing
Real Estate Door-Knocking today: Dos and Don’ts
Door-knocking today? Isn’t that a bit… old school? We get the skepticism. And sure, it is a bit old school. But that’s...
How to Use Instagram to Drive More Traffic to Your Real Estate Website
So you’re posting on Instagram regularly, you’ve got a healthy number of followers and people are actually engaging with your content. Amazing! But...
The 4 Biggest Challenges Facing Real Estate Agents
Real estate agents, like any other type of professionals, deal with challenges unique to their industry. Some of those challenges are consistent,...
Pillar 9™ IDX and VOW – What is the difference?
If you are a REALTOR® in Alberta (other than Edmonton), Pillar 9™, which provides MLS® data for your website, has changed...
The Dos and Don’ts of Becoming Your Friends’ and Family’s Real Estate Agent
Whether you pursue them or they come to you, it’s bound to happen at some point during your real estate career...
Google Analytics for Real Estate Agents: 6 Key Metrics You Should Pay Attention to
We talk a lot on this blog about the importance of your real estate agent website. It’s the first impression you give...
How to Handle a Negative Real Estate Review
Any press is good press… right? Wrong. There’s nothing good about a bad review for your real estate business (yes, reviews are a...
Virtual Assistants for Real Estate Agents: Should You Hire One?
Time is money. Cliché? Sure. True? Absolutely. Especially in the world of real estate. How you spend your time matters. Spend it on the important...
The First Month as a New Real Estate Agent: A Checklist
Becoming a newly minted real estate agent is a strange thing. You finish your courses. You write your tests. You complete your...
The Real Estate Agent’s Guide to Writing Ad Copy That Converts
Copywriting is another activity you can file under “Random skills that good real estate agents should have that aren’t taught in...
5 Investments You Should Make In Your Real Estate Business This Year
You get back what you put in. That’s true of most things in life. Generosity, gardening, exercising, savings accounts… and your real...
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