Real Estate Marketing

10 Effective Email Subject Lines for Real Estate Agents

Are your email open rates getting you down? We’ve been there. You work hard on putting together your weekly newsletters and email campaigns. Your content is fresh and interesting. The layout is clean, but eye-catching. There’s no reason why anyone wouldn’t read this email. You send it. You wait. You...

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How to Create a 2018 Marketing Plan for your Real Estate Business

How to Create a 2018 Marketing Plan for your Real Estate Business

January is a great time for realtors. Seriously? (You’re thinking.) ‘Cause it’s been known to be a pretty, pretty slow month in the world of selling houses. Which makes it the perfect time to practice your realtor mantras for success, get cracking on your realtor New Year’s resolutions,...

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8 Realtor Success Mantras To Make 2018 The Best Year Yet

8 Realtor Success Mantras to Make 2018 the Best Year Yet

We’re going to get all Tony Robbins on you for a second. Bear with us. There is power in positive thinking. It’s true. Not because some greater force picks up on what we put down (at least, not that we’re aware of). But because when you practice positive...

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How Realtors Can Tailor Their Marketing For Buyers Vs. Sellers

How Realtors Can Tailor Their Marketing for Buyers vs. Sellers

Maybe you’re usually a listing agent. Or maybe you typically work with buyers. OR, maybe like so many working agents, you’ll take whatever comes your way. Sellers, buyers, who cares; business is business, and income is income. When it comes to marketing, however, you should be choosier. Buyers and...

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How to Create Your Most Successful Realtor Postcard Campaign Ever

How to Create Your Most Successful Realtor Postcard Campaign Ever

We usually stick to discussing digital marketing on this blog. But today we’re breaking with tradition and diving into an old-school, tried-and-true, OFFLINE tactic — postcards. Postcard campaigns have waned in popularity in recent years, as personal snail mail has become more and more a thing...

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5 New Year’s Resolutions for Realtors in 2018

5 New Year’s Resolutions for Realtors in 2018

Whether you’re a regular maker of resolutions or not, it’s hard to deny: the welcoming in of a new year feels like a fresh start. So why not use it as an opportunity to take a step back, look at your realtor marketing efforts to date,...

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