In 2019, TikTok may not have been on your radar. In 2020, especially with the effects of global quarantine, TikTok is gaining users – fast. Video and social media usage are way up as people look for ways to stay connected and be entertained. So why do...
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Summer is finally here, and while that would usually mean kids fresh out of school and vacation mode turned on, the year of 2020 hasn’t exactly gone as planned. But that doesn’t mean you can’t post about summer, real estate and how people can enjoy the...
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Every real estate agent you know may have a LinkedIn profile, but not many are really using the platform to generate solid leads for their businesses. With a few profile tweaks and curated content created for LinkedIn, you could be generating top-notch leads in no time. LinkedIn...
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Instagram is the place to be as a REALTOR®. Why, you ask? Well, first, Instagram has over 1 billion active monthly users. It’s one of the largest social media platforms on the planet, meaning a good percentage of your ideal clients are definitely hanging out on the...
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The temperatures are rising, people are itching to get outside, and yet, there are still some restrictions in place depending on where you live. June is a great time to give your followers some inspiration. Let them know how they can still enjoy the great outdoors,...
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Long-form video content is a great way to showcase your expertise as a REALTOR®. But in your Instagram feed, you can only post a video up to a maximum of 60 seconds. The solution? IGTV. With this format, you can post a video from your phone that’s up...
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Showing up in your Instagram Stories is great, but what do you post to get your audience to actually engage with you? No one wants to just talk into the abyss. You want to have some discussion, to generate conversation and interest in what you do...
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While planning your social media marketing content for May, take a second to think about how your followers and clients are feeling right now. Use that information to guide what you post and the tone you use for this month. If your followers are looking to...
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You’ve got a lot on your plate as a REALTOR®. You’re not just helping clients buy and sell properties; you’re meeting with prospects, doing your own paperwork and marketing yourself. Time is a finite resource and you need to make sure you’re being as efficient as...
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Springtime delivers the best boost to energy and motivation, doesn’t it? You may be feeling the urge to roll up your sleeves, get organized, and tie up any loose ends in your real estate business. Let’s use that energy to clean up the six biggest ticket items...
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A content calendar for your business’ Instagram account might not sound like a lot of “fun” to the average real estate agent. But here’s why you’ll be glad you created one: You won’t be scratching your head every day wondering what to post. You’ll have a...
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Spring has sprung! People are getting out and about, the market is warming up, and you’ve got a ton of open houses on your hands. It can be tempting to let your social media posts slide in favour of showing up in person for your clients. But you...
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