content marketing Tag

10 Effective Email Subject Lines for Real Estate Agents

Are your email open rates getting you down? We’ve been there. You work hard on putting together your weekly newsletters and email campaigns. Your content is fresh and interesting. The layout is clean, but eye-catching. There’s no reason why anyone wouldn’t read this email. You send it. You wait. You...

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How Realtors Can Tailor Their Marketing For Buyers Vs. Sellers

How Realtors Can Tailor Their Marketing for Buyers vs. Sellers

Maybe you’re usually a listing agent. Or maybe you typically work with buyers. OR, maybe like so many working agents, you’ll take whatever comes your way. Sellers, buyers, who cares; business is business, and income is income. When it comes to marketing, however, you should be choosier. Buyers and...

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How to Create Your Most Successful Realtor Postcard Campaign Ever

How to Create Your Most Successful Realtor Postcard Campaign Ever

We usually stick to discussing digital marketing on this blog. But today we’re breaking with tradition and diving into an old-school, tried-and-true, OFFLINE tactic — postcards. Postcard campaigns have waned in popularity in recent years, as personal snail mail has become more and more a thing...

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5 New Year’s Resolutions for Realtors in 2018

5 New Year’s Resolutions for Realtors in 2018

Whether you’re a regular maker of resolutions or not, it’s hard to deny: the welcoming in of a new year feels like a fresh start. So why not use it as an opportunity to take a step back, look at your realtor marketing efforts to date,...

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