video marketing Tag

A Guide to Instagram TV (IGTV) for REALTORS®

A Guide to Instagram TV (IGTV) for REALTORS®

Instagram changed — again! — on June 20th, 2018. Before you groan about another algorithm (and we don’t blame you), know that this most recent update is a pretty cool one. It’s not an algorithm change, but an awesome new in-app feature with plenty of potential. Welcome...

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Creative Ways for REALTORS® to Use Instagram Story Highlights

Open your Instagram account. Navigate to the official Instagram account (@Instagram). See those circular photos, below the bio but above the feed? Those are Instagram Highlights and they’re changing the way businesses use Instagram. Instagram Highlights were introduced in December 2017. The basic idea behind Highlights is that...

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How to Create a Home Video Studio For Real Estate Agents

How to Create a Home Video Studio For Real Estate Agents

Our last post began with a look at the two most popular excuses real estate agents have for not creating videos. To recap, those reasons were: “I don’t know how to!” and “There’s NO WAY I’m going to be on camera!” We tackled #2 in our last post...

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20 Topic Ideas for Your Next Real Estate Marketing Videos

20 Topic Ideas for Your Next Real Estate Marketing Videos

You already know that video should play a starring role in your real estate marketing efforts (and i you haven’t gotten behind the camera yet, let us remind you why realtors need video content). Hopefully you’ve already got a library of video content, including video tours for...

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