Sometimes writer’s block hits hard. And when that happens, it makes staying on track with your real estate blog content schedule difficult. In an online world with a constant demand for new content, the pressure to be consistently pushing out new material is on. But...
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You’re probably hearing a lot about millennials these days and why you should be catering your real estate business to them. From embracing the latest technologies, to crafting targeted messages, the how and why behind marketing to the largest adult generation in history is important. However, this...
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In online marketing, there tend to be a lot of guidelines and rules that need to be followed. Whether it’s to drive up click rates or SEO stats, or to simply send out better emails to your clients, adhering to these rules have been proven...
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It can be difficult to keep up with all the latest technology trends, but if there was one marketing tool for your real estate biz we’d tell you to take advantage of right now, it would 100% be video. Video is quickly becoming the heart of...
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We often talk about how to attract client and leads using social media. After all, it has become an integral part of just about any online marketing plan, and marketing is of course very important in a field such as real estate. However, one should remember...
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When it comes to using social media to market their biz, realtors and other entrepreneurs often suffer from platform FOMO, which stands for "Fear of Missing Out." In other words, there's a fear-driven belief that they need to be active on every. Single. Social media...
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If you’re not adding video tours to your real estate listings, you’re running out of excuses. Video equipment is too expensive, you say? If you’ve got a phone, you’re good to go. Not tech savvy enough to film and upload? Apps and social media platforms...
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For any online marketing plan, SEO is one of the main aspects that one needs to pay attention to. SEO, or Search Engine Optimization, boils down to following certain parameters that aim to make your real estate website and content much easier to find online. Sounds difficult?...
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People watch one billion hours of YouTube per day. Per day. That’s a ton of eyeballs — and a ton of potential leads for your real estate business. But without adopting some key YouTube marketing strategies and best practices, your YouTube channel isn’t likely taking advantage...
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Twitter is currently one of the biggest social media platforms, with 8 million users in Canada alone. This number is projected to balloon to 8.5 million users by 2018, as per the latest statistics and forecasts. With such a large audience, it only makes sense that...
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You miss 100 per cent of the leads that you don’t write blog posts for. Or something like that, said some real estate agent with a winning online content marketing strategy. Blogging is a hugely helpful tool in a realtor’s online marketing toolkit — it...
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Before we discuss email templates, raise your hand if you’ve had this problem before...
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