Power in numbers. Strength in groups. Teamwork makes the dream work. (And so on.) Yup. Today, we’re talking real estate teams. *Dun dun dun* If you’ve never been a part of a real estate team, maybe you’re starting to feel a little bit squeamish right now. “Having to rely...
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Real talk: it’s been months since we chose a restaurant without reading the reviews first. The internet just makes it so easy. It used to be that you had to pick up a magazine to find a restaurant review. Now all you have to do is...
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Selling apartments is just like selling houses but in miniature, right? Same-same? Hmm, not exactly. More like same-same, but different. Square footage isn’t the only difference between house listings and apartment listings. Knowing the differences and how to turn them into opportunities is key to becoming a #winning...
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Tell us — do any of the following scenarios with real estate clients sound familiar to you? • Non-stop phone calls, text messages and voicemails when you can’t come to the phone • Threats of bad reviews and a ruined reputation • Expectations that you’ll drop everything on...
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Postcard campaigns are fine and dandy and a healthy Instagram following is awesome, but at the end of the day, winning real estate clients comes down to one thing: the listing presentation. Real estate listing presentations are the most important tool for REALTORS® to convince a...
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When a prospect visits your real estate website, let’s face it: they’re not exactly there looking for your life story (sorry! 😁). Of course they may want to know a bit about you, but they’re there because they want to check out your real estate listings. And...
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On the first day of Christmas ♩ ♪ ♫ ♬ My REALTOR® gave to me ♩ ♪ ♫ ♬ A ring with my new house key ♩ ♪ ♫ ♬ Yes, the holiday season is upon us and across the country, REALTORS® are desperately racking their brains for...
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Real estate is one of those areas where everyone who's bought or sold a home once (or knows someone who did) thinks they’re an expert. It all leads to some pretty hilarious, completely incorrect, and sometimes frustrating misconceptions about what REALTORS® actually do (and how they...
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Still giving your real estate clients a bottle of wine after closing? That’s nice. But maybe we can do better? Real estate is competitive. Your closing gifts aren’t just a way to thank clients for their business. They’re a way to stand out from your competition and...
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Buying a new house isn’t on many people’s holiday to-do lists, which is why REALTORS® don’t particularly love trying to get listings sold over the holiday season. With slowed demand, selling a house during the holidays can be challenging. Wouldn’t we all just rather be drinking spiked...
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Dealing with buyer competition is an unavoidable part of the real estate biz. Every REALTOR® finds themselves regularly duking it out with other agents to get their buyer the house of their dreams. It’s how REALTORS® deal with that competition that makes or breaks them. It’s a simple...
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Real estate agents get excited about lots of things. • Original hardwood in pristine condition • Buyers who fall in love with house number one • And the value of home staging. Suddenly, rooms look bigger and brighter. Tiny spaces look cozy instead of cramped. And buyers who previously...
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